Multi-Touch Attribution
Understand which marketing channels actually drive revenue. UTM attribution, traffic source analysis, and ROI insights across your entire funnel.
Capabilities
See what drives
every sale.
01
Customer Journey Timelines
Every order comes with its full story — first touch, last touch, and every visit in between, stitched across sessions and devices.
02
Flexible Attribution Models
Last click, first click, linear, or any click — switch models instantly and see how credit and revenue shift across your channels.
03
Revenue by Channel
Facebook, Instagram, Google, email, and direct, side by side. Every dollar of revenue traced to the channel, campaign, and creative that earned it.
04
Click-Level Evidence
Drill into any order: UTM parameters, click IDs, landing pages, and every on-site event before checkout. Attribution you can audit.
Ready to grow?
Install Zalify on your Shopify store and start using Multi-Touch Attribution in minutes.